Living Proof was created with a simple ambition--challenge conventional wisdom to solve your toughest beauty problems. Today, the company has received 29 beauty awards for its wide ranging products.
It started back in 2004 when Dr. Bob Langer, MIT Institute Professor and world-renowned biomedical inventor, teamed up with Jon Flint and Dr. Amir Nashat, partners in the international venture capital firm Polaris Venture Partners. They took a look at the beauty industry and what was actually in beauty products. They discovered that, for both hair and skin products, the beauty industry has relied on the same off the shelf ingredients, most of them far too ineffective to make any real, long lasting impact. This inspired our founders to create new technologies that would offer women "proof in a bottle," rather than "hope in a bottle." So, they assembled a team of scientists from outside the beauty category-scientists from pharma, biotech and medicine - who didn't have any preconceived notions of what could or couldn't be possible in beauty. But the beautiful chemistry didn't end there. An ingenious collaboration was born when the scientists teamed up with beauty experts like celebrity hair stylist Ward Stegerhoek and entrepreneurial stylist Mitch Derosa, iconic industry veterans who knew women's struggles with traditional beauty products. Beauty met brilliant science, and Living Proof was born.